A Historic Milestone for SFJ Group
On 30 August 2025, SFJ Group proudly marked a new chapter in its journey with the launch of its dedicated warehouse at Suria Industrial Park, Sepang. This milestone is not just an expansion of physical space, but a reflection of SFJ’s commitment to efficiency, accessibility, and stronger support for founders across Malaysia.
From Sabah to Sepang: A Journey of Growth
SFJ Group began with a vision to empower beauty entrepreneurs through trusted OEM solutions. Starting from Sabah, the company has grown into one of the most credible OEM beauty manufacturers in the region. The establishment of the Sepang warehouse symbolizes SFJ’s determination to bridge the gap between East and West Malaysia, ensuring every founder enjoys better service and accessibility.
Why Sepang Matters for Founders
The decision to open a warehouse in Sepang was driven by one clear mission: to ease the burden of logistics for founders. By positioning inventory closer to Peninsular Malaysia, SFJ can now reduce shipping costs and deliver products fasterto its clients. This move directly addresses one of the key challenges faced by founders in the beauty industry — ensuring their products reach the market on time and at competitive costs.
Welcoming Shiha Zikir as SFJ Group’s Brand Ambassador
The launch also marked the introduction of Shiha Zikir as SFJ Group’s official Brand Ambassador. Known for her strong influence and dynamic presence, Shiha embodies SFJ’s values of resilience, credibility, and ambition. Her involvement amplifies the brand’s voice, reinforcing SFJ’s position as a trusted partner for beauty entrepreneurs nationwide.
A Strategic Step for the Future
With the new Sepang warehouse, SFJ Group has taken a bold step to strengthen its logistics network and founder support system. While production remains anchored in Sabah, this distribution hub ensures that SFJ can serve its clients more effectively and efficiently. It is a milestone that reflects the company’s philosophy of putting founders first, paving the way for stronger partnerships and greater opportunities in the beauty industry.
